United States, Culver City, CA, Henkel Consumer Brands

Digital Marketing Content Manager

At Henkel, you can build on a strong legacy and leading positions in both industrial and consumer businesses to reimagine and improve life every day. If you love challenging the status quo, join our community of over 50,000 pioneers around the globe. Our teams at Henkel Consumer Brands continuously drive the evolution in dynamic categories: Laundry & Home Care and Hair. With our trusted brands, including Persil and Schwarzkopf, our cutting-edge technologies and our disruptive solutions, you will have countless opportunities to explore new paths and develop your skills. Grow within our future-led businesses, our diverse and vibrant culture and find a place where you simply belong. All to leave your mark for more sustainable growth.

Dare to make an impact?


  • Create and post original content for our TikTok, Instagram, Facebook and YouTube channels
  • Manage external content creators and content vendors
  • Manage activations for 10-20 hair artists and projects at any given time.
  • Our department’s Digital Leads are responsible for setting strategy and timelines.
  • Take that strategy, communicate it to the content creators, and commission content that meets business objectives.
  • Organize monthly education for these artists to learn about our product innovations from our education team.
  • Spearhead an ambassador program in which we send out periodic product mailings to 100 hairdressers who have expressed working with us, with the goal of driving Earned Media Value.
  • Continually build a diverse portfolio of partnerships and interactions to support and round out overall digital marketing efforts.
  • Our ideas to come from our knowledge of salon culture, key brands, influencers and out-of-the-box thinking.
  • Developing relationships with our contracted influencers and stepping in to help Influencer Manager when needed.


  • Must have at least 3 years of experience creating digital campaigns for a major consumer products brand (beauty experience preferred)
  • A deep and thorough knowledge of current social media landscape
  • Expertise in running influencer or content creator social campaigns
  • Cosmetology license a plus

The salary for this role is $75,000.00 - $95,000.00. This is the range that we in good faith anticipate relying on when setting wages for this position.  We may ultimately pay more or less than the posted range and this range.  This salary range may also be modified in the future.

Henkel does not accept unsolicited resumes from search firms or employment agencies. Unsolicited referrals and resumes are considered Henkel property and therefore, Henkel will not pay a fee for any placement resulting from the receipt of an unsolicited referral. At Henkel's request only, preferred vendors may be invited to refer talent for specific open positions. In these cases, a fully-executed agreement with Henkel must be in place and current.

All employees applying for an internal position must have a discussion with his/her manager about their interest in a job posting opportunity. The discussion will not preclude the employee from interviewing if their skills meet the job requirements.

At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! We welcome all applications across different races, colors, religions, sexes, national origins, disabilities, veteran statuses, ages, sexual orientations, gender identities and expressions, and other legally protected characteristics.

JOB ID: 23058983
Contract & Job type: Full Time, Regular
Contact information for application-related questions:
Please do not use this email address for sending your application or CV. To apply, please click on the "Apply Now" button below. Applications sent via e-mail will not be accepted.

Health, Disability & Life Insurance
Health, Disability & Life Insurance Vacation / Paid Time Off
Vacation / Paid Time Off 401k Matching
401k Matching Flexible Work Policy
Flexible Work Policy Performance Bonus Incentives
Performance Bonus Incentives Paid Parental Leave & Childcare Benefits
Paid Parental Leave & Childcare Benefits Wellness Programs
Wellness Programs Tuition Reimbursement & Student Loan Aid
Tuition Reimbursement & Student Loan Aid International Career Opportunities
International Career Opportunities Employee Recognition Programs
Note: Perks might vary depending on the job grade.