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How are we implementing our strategy?

We concentrate our activities along the value chain on six focal areas that reflect the challenges of sustainable development as they relate to our operations. To successfully implement our strategy and reach our targets, we rely on our products, cooperation with our partners, and the dedication of our people.


Our products deliver more value at a reduced ecological footprint.

Millions of people around the world use our brands and technologies every day. Our products are our core business, and this is where Henkel can make the biggest difference. This is why we are strongly focused on creating more value for our customers and consumers through innovative solutions and education. Our products should deliver better performance while saving resources and lowering environmental impacts. This is an all-around approach that takes the entire business process – from the sourcing of our raw materials right up to the disposal of packaging – into account.


Our partners are key to driving sustainability along our value chains.

Our partners – suppliers, consumers and industrial users of our brands and technologies – are key to driving sustainability along our value chains and in all areas of business and life. Accordingly, we will increase our efforts to support them with our products and expertise. This includes encouraging suppliers to lower the impacts of the raw materials we source as well as enabling customers and consumers to reduce their environmental footprint. Likewise, we work together with international initiatives and communities to decouple economic development and quality of life from the increased use of resources.


Our employees make the difference — with their commitment, their skills and knowledge.

Our people, the Henkel employees, make the difference through their commitment, creativity, skills and knowledge. Because of them, good ideas become great business successes. They give our company its unique identity, are the interface with our customers and make change and innovation possible. We invest in the skills and knowledge of our people and encourage everyone to get engaged in the sustainability agenda, both in their daily business actions and in our communities.