Digital Creative Specialist

At Henkel, you can be a game changer and craft your career. Unleash your entrepreneurial spirit by bringing your ideas to life within a global team. Our leading brands and technologies, along with our high-performing businesses will provide you with countless opportunities to develop your skills and explore new paths. Your career at Henkel will contribute to a more sustainable future, while you grow within our vibrant, diverse culture of trust and belonging. If you are up for challenging the status quo, join our team of pioneers and make your mark on the future with us.

Do you dare to make an impact?

YOUR ROLE

We are seeking a highly creative and talented individual to join our team as a Digital Creative Specialist. In this role, you will be responsible for developing and executing innovative and engaging Digital content across various platforms. Your main goal will be to captivate our target audience, increase brand visibility, and drive consumer engagement through compelling visuals, captivating copy, and innovative campaign ideas. This is an exciting opportunity to showcase your creative skills while making a significant impact on our brand's Digital presence.

• Implement and ideate creative strategies to enhance our brand's Digital presence and drive engagement in line with existing content strategies.
• Plan, coordinate, and execute digital content in coordination with different agencies.
• Support in post-production of digital assets.
• Collaborate with cross-functional teams, including digital marketing, brand marketing, production, and agencies, to create cohesive digital & social media campaigns that align with the brand's overall objectives.
• Generate captivating and visually appealing digital content, including images, videos, GIFs, and infographics, website texts tailored for different platforms in line with digital visual brand guidelines.
• Write compelling and concise copy that communicates our brand message effectively and resonates with our target audience.
• Stay up to date with social media trends, emerging platforms, and best practices to ensure our brand remains relevant and innovative.
• Conduct research and competitor analysis to identify opportunities for differentiation and creative storytelling.
• Monitor and analyze digital performance metrics to assess the effectiveness of campaigns and make data-driven recommendations for improvement.
• Engage with our online community, respond to comments and messages in a timely and professional manner, and foster a positive brand image in collaboration with community management team.
• Participate in brainstorming sessions and contribute creative ideas to continuously improve our social media strategy and content.
  

YOUR SKILLS

• Proven experience in digital marketing and content creation, with a strong portfolio showcasing your creativity and ability to engage audiences.
• Excellent written and verbal communication skills, with a keen eye for detail and the ability to adapt your tone and style to different platforms and target demographics.
• Ideally previous work experience on a global brand with a comparable role
• Proficiency in using social media management tools, analytics platforms, and design software.
• In-depth knowledge of various social media platforms, their algorithms, and best practices.
• Strong understanding of branding principles and the ability to maintain consistency across different channels.
• Ability to work independently and manage multiple projects simultaneously while meeting deadlines.
• Passion for staying up to date with the latest social media trends, emerging platforms, and digital marketing strategies.
• Strong analytical skills and the ability to interpret data to drive actionable insights and optimize campaign performance.
• Highly creative and innovative mindset with the ability to think outside the box and bring fresh ideas to the table.
• A positive attitude, strong problem-solving skills, and the ability to adapt to a fast-paced and dynamic work environment.

BENEFITS WE OFFER

• 13th salary 
• Performance-based bonus up to 134%
• Financial bonus for referring a suitable candidate from 500 to 1000 EUR gross
• Meal contribution also during days off
• Cafeteria benefit system
• Henkel Shop
• Henkel Kindergarten
• Life Insurance
• Health care package
• Relocation bonus
• 5 Sick days per year
• Home Office possibility
• Extra paid days off for special life events

At Henkel, we come from a broad range of backgrounds, perspectives and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! We welcome all applications across different genders, origins, cultures, religions, sexual orientations, disabilities, and generations.

Minimum salary: 1600 EUR gross (Of course, an overpayment is possible depending on the respective training, qualification and professional experience. The gross salary is based on these aforementioned criteria and is finally determined after the personal interview.)