China, Shanghai, Adhesive Technologies

Manager Vertical E-Commerce O2O

在汉高,您可在工业和消费类业务稳固传统和领先地位的基础上更进一步,重新构想和改善日常生活。如果您喜欢挑战现状,加入我们的社 区,我们在全球 有约 5 万位先锋。Henkel Adhesive Technologies 团队帮助整个行业转型,并通过粘合剂、密封剂和功能性涂料为客户提供 竞争优势。凭借我们值得信赖的品牌,以及我们的尖端技术和颠覆性解决方案,您将有无数机会探索新的道路并培养您的技能。在我们以未来 为主导的业务和充满活力的多元文化中成长,并找到属于您的位置。为更具可持续性的发展留下您的印记,我们准备好了

Dare to make an impact?


  • Central lead & distribution KAM for all B2B Vertical Marketplaces.
  • O2O Activation to synchronize between Vertical Marketplaces and Henkel Sales Team to explore new market opportunities and develop new customers / applications.
  • Strengthen high level business alignment & commitment.
  • Responsibilities

  • Define strategic focus, ambition & execution plan of all B2B Vertical Marketplaces.
  • Lead Data-driven Customer Modelling & O2O Activation programs with all Vertical Marketplaces to prioritize & qualify top customers for sales team to follow up accordingly.
  • Lead Targeted Lead Gen campaigns with all Vertical Marketplaces to generate quality leads for sales team to follow up accordingly.
  • Lead Regular Business Reviews between all Vertical Marketplaces and Henkel Management Team.
  • Strengthen strategic relationship with headquarter & branch level of all Vertical Marketplaces synchronized with Henkel sales team’s efforts.
  • What the Role Can Offer You

  • Opportunity of exploring & deploying new business model (digital distribution engagement / eCommerce) in industrial B2B business.
  • Fast-growing business & career platform with intense exposure opportunities.
  • Supportive team culture & attention from leadership on career development.


  • Bachelor’s degree or above.
  • Fast-learning, self-driven, strong sense of ownership.
  • Passion for customer / distribution engagement and digitalization.
  • 5 years+ working experience, preferred in B2B Digital Channel / Vertical Mgmt. / Channel Marketing / Channel Mgmt. / O2O.
  • Salesmanship.
  • Customer Relationship Management.
  • Business Negotiation (incl. Objection Handling).
  • Profound Communication.
  • Problem Solving.
  • Digital Mindset.
  • Analytical Skills.

在汉高,我们都有着各种不同的背景、观点和生活经历。我们相信,所有员工 的独特性就是我们的力量。加入我们,成为团队的一员,发挥您的独特性!我们欢 迎所有申请,无论申请人属于哪种性别、血统、文化、宗教、性取向、残疾状况以 及世代。

JOB ID: 24065502
Contract & Job type: Regular - Full Time
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Tuition reimbursement On-site canteen (in some locations)